pricing guide · 2026
How much does it cost to film a social media video?
A Reel, TikTok or video ad, filmed and edited, usually costs $300 to $1,500+ per video in the US and Western Europe, and a fraction of that in Romania — depending on who makes it and how many videos you order. In monthly packages, where a month of videos is filmed in one session, the price per video drops to $37.50-$50 with us, script and editing included.
Market prices
Rough ranges based on publicly listed prices in 2026; they vary by city and by who you hire.
Freelance videographer (US / Western Europe)
~$300–$1,500 / video
Often the same person films and edits. Day rates commonly run from several hundred to a couple of thousand dollars. Quality varies a lot; scripts are rarely included.
Social media agency (US / Western Europe)
~$2,000–$10,000 / month
Usually 4-12 videos a month plus strategy, sometimes account management. The price per video ends up in the hundreds of dollars.
Studio day
from ~$800 / day
Studio, lights and an operator for a day. Scripts and editing are paid separately.
Short-form team in Romania (us)
$37.50–$50 / video
Monthly packages with script, filming and editing. The price per video drops because we film a month of content in one session — and because Romania's costs are lower.
What drives the price
How many videos per session
The biggest factor. A session for one video costs almost as much as a session for eight: travel, prep and setting up the gear are the same. That's why monthly packages are much cheaper per video.
Whether the script is included
A video with no structure gets filmed twice. A script with a hook shortens the shoot and increases retention — it's worth more than it costs.
Location and travel
Filming at your place is usually the cheapest. A studio adds rent, another city adds travel.
How complex the edit is
Captions, B-roll, animations and sound design can double editing time. A simple talking head costs less than an ad with lots of shots.
Turnaround
24-48 hour delivery is possible, but priority usually costs extra.
What the price should include
- A script, or at least the structure of the video (hook, message, call to action)
- Stabilized footage and clean audio with a microphone — not just a phone camera
- Editing with captions, because most people watch on mute
- Vertical 9:16, delivered at the platform's maximum quality
- Revisions included in the price
- Full rights to the final videos
What it costs with Tezeu Media
In Cluj-Napoca and Bucharest we work on monthly packages with script, filming and editing: 4 videos for $200, 8 videos for $360, 12 videos for $450 a month — $37.50-$50 per video, estimated prices, no travel fee. Details on the video production page. Somewhere else, or already have footage? See how much editing alone costs.
Frequently asked questions
How much does a professionally filmed Reel cost?
In the US and Western Europe, usually $300 to $1,500+ per video filmed and edited, depending on who makes it and how many you order. In Romania, prices are several times lower: in our monthly packages with script, filming and editing, $37.50-$50 per video.
Should I just film on my phone?
For spontaneous posts, yes. For ads and consistent content, the script, the sound and the edit make the difference — and you can film on your phone and pay only for editing. A modern phone plus a cheap wireless mic is enough raw material for a good editor.
Why is video production cheaper in Romania?
Lower living and operating costs, not lower standards. The same 4K gear, wireless audio and retention editing cost a fraction of Western European or US rates — which is why international companies with teams or offices in Romania often produce their content there.
How long does filming a month of content take?
Usually a single session of a few hours for 4-8 videos, as long as the scripts are ready beforehand.
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